They specialize in naturally based skin- and hair-care products.. In Short The stores' founders are well-known for being against animal testing of cosmetics and very pro-recycling. Shops full of products that smell and feel heavenly may also have low-key pamphlets about global issues like AIDS, breast cancer, violence against women and human rights. The "Colourings" cosmetics line is based on warm, neutral and cool categories. In-store Colourings experts can help with mini-makeovers and show how to create subtle, natural and dramatic looks.